Added Materials

A few added materials can help you to make your videos even more high quality and at the same time strengthen your brand recognition. 

For example, one thing that can work very well to help you get more likes and views for your videos is to create a ‘video opener’. A video opener is essentially a very short clip that goes at the beginning of each video. It will play some music, show off your logo and mark the start of each piece. You might alternatively decide to have a short introduction at the start of each video followed by your opener.

Other materials that make a big difference are music, ‘bottom thirds’ (titles and captions that appear in the bottom third of the screen) and your logo which should be ever present in one corner. If you can nail all these things, then your videos will look much more professional and you’ll make them more memorable at the same time.


A lot of this stuff you can make yourself or alternatively outsource to a freelancer through a site like Fiverr (www.fiverr.com), Elance
(www.elance.com) or UpWork (www.upwork.com).